THEORETICAL ASPECTS OF DIGITAL TRANSFORMATION IN HEALTHCARE ORGANIZATIONS
Author: Galina Kurteva, Martin Krastev (Burgas Free University)
Keywords: digitalization, innovation, value, technology adoption, healthcare, complex systems
In today's economic environment, digital transformation is becoming a key factor for the sustainable development and competitiveness of organizations. It is a factor that causes fundamental changes in the way organizations function and create value. Technologies optimize processes, improve decision-making, and open up new opportunities for innovation. This article aims to present different theories and approaches to digital transformation in organizations. Combining these approaches supports the successful implementation of digital technologies in organizations, particularly in the healthcare sector.
