Effectiveness of the commodity market in Bulgaria for the period 1998 - 2004 year

Author: Elica Gramatikova, Doctoral student (University of Economics, Varna)

Keywords: commodity market; competitive power; optimizing commodity offering; risk; market effectiveness.

Increasing competitive power of commercial firms requires offering enough quantity of consumer demanded goods with adequate return to firm growth at operated market. Applying similar approach insists on optimizing offering, presented by a commodity portfolio of a firm. In this connection the stage of efficient working of commodity market has a great meaning. This article studies the state of market effectiveness in Bulgaria in reference to consumer goods for the period 1998 - 2004, that serves as a basis of conclusions about the correctness stage of consumer market.
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