More articles

Marketing Alliances in the Tourism and Services Industries: Contemporary Strategic Alternative of the Companies
The paper examines the essence of the marketing alliances as a new market alternative with strategic aims for the companies,…

Design and Management of Clients Services
In the globalization process can be seen permanent increasing of the role of the services' sphere and emerging of new, specific…

Price research used in the functional value analyses in the process of new investment goods planning
This article proves the need of using price researches in implementing the functional value analysis even in the planning…